- Miss BumBum has a huge following in Brazil and around the world
- Winners become celebrities earning hundreds of thousands of pounds
- Dai Macedo, 25, from Goias, was crowned the winner with her 42in bottom
- This year's competition was marred by allegations of vote rigging
The winner of a contest to find the best bottom in Brazil has been crowned despite allegations two candidates bribed judges to rig the votes.
In its third year, Miss BumBum has a huge following in the country and around the world and titleholders often go on to become national celebrities.
This year's winner was Dai Macedo, 25, from the central state of Goias, who impressed judges with her 42in derrière.
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Rear of the year: Dai Macedo won Miss Bum Bum 2013 with her 42in bottom
Eliana Amaral, from Pernambuco in north Brazil, was awarded second place while bringing up the rear was Jessica Amaral from the central northern region of Para who came third.
Ms Macedo, an administration student, had been embroiled in controversy leading up the event when she suggested on social media that the result would be fixed to give the title to rival Mari Sousa.
The contest was plunged into further chaos when rivals accused Ms Sousa, 25, and Ms Amaral, 24, of paying thousands of pounds to the event's judging panel for the right to come first and second.
Brazil's O Dia newspaper reported that Ms Amaral, a law student representing the northeastern state of Pernambuco, had allegedly paid organisers around £18,000 for second place
Bums the word: Dai Macedo is awarded the accolade of having the best bottom in Brazil
Cheeky: Miss BumBum has a huge following in Brazil and around the world
The contest was plunged into chaos when rivals accused candidates of paying bribes
The O Dia newspaper also alleged that Ms Amaral's impressive derriere is not entirely natural - which would eliminate her from the competition - and that an X-ray she says proves she has no implants in her bottom is fake.
Contestants took to Twitter to insult each other in the lead up to the competition.
Speaking after her win, Ms Macedo said: 'I'm all emotional. I didn't expect to win.
'All hell broke loose on social media sites but now I can say the contest was real.'
Strike a pose: Dai Macedo struts down the catwalk after being crowned Miss BumBum 2013
Controversy: Contestants took to Twitter to insult each other in the lead up to the competition
The new Miss Bumbum indicated her backside had not always been such a marketable asset.
'It isn't 100 per cent natural. I had a butt lift. I always had a large backside but liposuction improved it,' she said.
The brunette said she hoped one day to become a television presenter.
Macedo also won 5,000 reais ($2,100) and will also net ten times that in advertising contracts.
The Miss Bumbum contest begins with 27 candidates chosen to represent each of Brazil's 26 states and the federal district Brasilia.
The women are then whittled down to a final 15 in an online eliminatory round, before a winner is chosen by a judging panel of six women and five men.
Second place has also become a coveted position after previous years' runners up have achieve greater fame than the actual winners.
The runners up look on as Macedo is unveiled as the competition winner
There were rumours of vote rigging concerning other contestants, but that didn't stop Macedo from winning
Putting controversry behind her: Macedo stands to make ten times the amount she received for first prize from advertising contracts
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